Asia’s largest specialty publisher, CyberMedia’s multimedia advertising delivery program for entrepreneurs, Saahas (which when loosely translated means Daring) has won the prestigious Asian Multimedia Publishing Award.

“Being selected as a winner is rare recognition where 74 entries from 44 companies vied for the award. Saahas, an innovative program brought together the best in class experts in finance, entrepreneurship and technology face to face with nearly 2000 budding entrepreneurs,” said CyberMedia chairman Mr. Pradeep Gupta while receiving the award at the Asian Publishing Convention at Manila.

Saahas, declared the most outstanding project in multimedia communication and advertising delivery in the region, was aimed at engaging the entrepreneurs in a gripping manner. CyberMedia’s entrepreneurship magazine ‘DARE’ editors worked intensely over several months to put together a program to embody spirit of Entrepreneurship in 25 small towns and cities in India.

“Several successful case studies in the field of Funding, Technology, Logistics and Connectivity were studied and the most outstanding one were chosen and filmed in an interesting manner with experts from State Bank, DHL, HP and CISCO,” said Krishna Kumar, group editor of the entrepreneurship magazine ‘DARE’ from the CyberMedia group.

Dare editors plan to reach out the message of entrepreneurship to a much wider audience through a series of case studies and interactive sessions with experts over the next few quarters. BioSpectrum Asia, the life sciences publication from the CyberMedia group, won the Asian Publishing Award 2008 under the ‘innovative business model’ category.

About CyberMedia 
CyberMedia, South Asia's first and largest specialty media house, with fifteen publications (including BioSpectrum, Dare, Dataquest, PCQuest, Voice&Data, Global Services and Technology Review) in the information technology, telecom, consumer electronics, and biotech areas, and is a media value chain including Internet (www.ciol.com), events, and television. The group's media services include market research (IDC India), content management and multimedia.


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